Martha is an experienced brand growth consultant and strategic moderator, driven by finding the ‘why’ behind the ‘what’ to help clients find consumer-centric solutions to their business challenges. With expertise in innovation strategy and brand positioning, she is skilled at uncovering insights within context, and looks both inside-out and outside-in to ensure outcomes are actionable, future-forward, and sustainable.
Martha believes in the power of acting locally and thinking globally and spends time volunteering and connecting with others to improve the lives of those less fortunate. She also enjoys the exquisite shoreline of Lake Michigan, as well as her annual treks to the San Juan Islands in the Pacific Northwest (where much of her extended family resides), where she enjoys hiking, kayaking, fresh seafood, and just taking in the majestic beauty of the region.
